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What is an outlet?

Outlet, publication, print, offline, broadcast, radio, files, social media account, podcast

David Whitner avatar
Written by David Whitner
Updated over 4 months ago

An outlet in CoverageBook is anywhere that's a publisher or source of your coverage. This could be a website, social media account, print publication, Radio or TV outlet, or podcast.

When you import URLs for web articles and the social platforms we support, we'll collect the outlet's profile as you import coverage, and we'll save the outlets in your CoverageBook account. When you import new coverage URLs in future we'll save all your clips to its outlet.

When you're importing any other types of coverage like print pieces, you can choose to either create a blank outlet before you upload any items, or you can set one up as you're importing files to a report. Once you create an outlet we'll save it in your account so you can add more coverage to it in the future.

Click here to learn how to create new outlets.

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