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Questions about the metrics
Questions about the metrics

Information on CoverageBook's metrics, adding your own data and customising the data in your reports

Stella avatarLaura avatarWill Oates avatar
By Stella and 4 others5 authors24 articles
Have you been asked for a PR value? Consider CPM

Our Metrics Explained


What data do you show in the Metrics Summary page?
What metrics do you collect for online articles?
What metrics do you collect for social posts?
The metrics you'll find in our CSV export
What are Estimated Views?
What are Unique Visits?
What is Domain Authority?
What are Engagements?
What are backlinks and why do you track them in coverage?
Metrics Cheat sheet

Other questions about our metrics


How to hide and show metrics in a report
Can I customise the order of the metrics in the Summary page?
Can I add my own custom metrics to a report?
Can I archive, delete or edit a custom metric?
Can I edit CoverageBook's automated metrics?
Can I add decimal values to custom metrics?
Can I refresh the social metrics in my report?
How do I find my client's backlinks in my coverage?
What do the symbols K and M indicate?
The total audience number is lower than the combined monthly visits for my online coverage
Can you provide an AVE or advertising cost equivalence for my coverage?
Does CoverageBook provide metrics for print and other offline coverage?
Can I see the metrics for a section of clips in my book?
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